How To Plan A Blog Post In 5 Easy Steps

Figure out how to design a top-notch blog entry in Five stages, from considering a topic to write about all the way to publishing it to your audience.

sheza chattha
5 min readNov 22, 2022

With in excess of a billion sites across the Internet, it’s not hard to understand that it’s difficult to stand out among them.

That is why the best content on the web must be elegantly composed, well-researched, and downright compelling, no matter the topic being covered.

Furthermore, that is not dependably — or rarely is — a simple task. Yet, breaking this overwhelming task into additional direct advances makes the work more reasonable.

Creating content — not just blogs — ought to constantly begin with planning. And That’s the distinction between average content and Excellent content.

To frame that plan, utilize these Five stages for content-creation achievement and guarantee what you and your brand are publishing is being found effectively and digested by the ideal people at the right time.

Readers won’t simply respect this content and the brand behind it yet will search out this content and respect the brand.

Offering something valuable (great content ) to people who make the biggest difference to your business (clients) is an easy decision and a long-haul winning strategy that delivers outrageous profits.

Doing so is also the natural way to build authority through your element (a brand, person, and so on) for readers and search engines like Google.

1. Understand Your Audience

Understanding the audience you’re writing for remains closely connected with knowing the brand you address.

You can’t understand you’re audience without realizing the brand you’re writing for.

You can’t publish quality content without completely figuring out those basic factors.

The means mentioned above to better understand both will help a brand’s overall content strategy and execution.

Make sure to utilize points that interest your audience and vocabulary that sounds good to your Audience.

2. Finding Topics To Write About

Laura Tancredi

For some, this might be one of the most difficult steps of the planning process. But, it shouldn’t be.

As a Writer representing a brand — a brand that is an expert on specific points and industries — there will always be significant understanding to offer current and expected clients.

Think about Frequent Asked Questions (FAQs) on numerous sites; they are worked from topics /questions normally asked over and again after some time by those inspired by the brand and its business. Those answers are searched out through web search tools a large number of times each day.

Offering people (the right) replies to their inquiries will continuously build trust in a brand and the writer’s representing it.

Competitive Analysis

Besides the Regularly Posed Inquiries exercise to explore content ideas, scholars ought to also lean on Competitive Analysis to develop more great topics to write about.

A few brands will make a fair showing of covering a wide range of topics within their industry. Conversely, different brands will improve at covering only specific areas that industry they might work in or have more experience in.

Use all this research to work out the quality blog topics in view of the overflow or absence of value content on specific issues.

identify competitors ‘ content holes as regions to zero in on, gain market share from the competition, and stand out in the areas that other brands lack.

An analysis of your brand also will assist you with recognizing where your brand is missing too.

Keyword Research

Conducting keyword research around topics and thoughts writers develop keyword targets but also help shape blog posts in terms of :

Topics covered.

Inquiries to be responded to.

The fundamental components of more in-depth issues have different layers and subtopics.

Over the last 10 to 15 years, numerous keyword research tools have raised a market to assist content strategists with topic disclosure.

in addition to, conventional tools like Google keyword planner (previously known as the keyword tool ), Ubersuggest, Google analytics, and traditional Google Autocomplete, new-and-improved platforms like Semrush’s keyword Magic Tool, and MarketMuse, to give some examples, they affect the universe of content.

Ensure It’s interesting

In particular — and it might sound straightforward, however, it is quite frequently disregarded — ensure the content you’re planning is fascinating to the audience for which it is being written.

write about interesting topics while expressing expert feelings, feedback, and experiences.

The audience will reward it by trusting the brand, its content, and its messaging.

3. Do your Research

Careful Research from tenable sources is the main pillar of value content.

Readers will search for well-qualified conclusions and investigations in view of the research done.

That permits writers and brands to stick out — genuine experience and a deeper explanation of sometimes complex circumstances.

Yet, that exploration is vital to building definitive content that will have a well-established impact.

As with all Published content, check and double-check at all realities and appropriately source exclusive information to its unique publisher.

This should be possible by utilizing outbound connections, in line with SEO best practices.

4. Create A Strong, Enticing Headline

Title WRITING is art even more in modern times.

Presently, like never before, people are consuming tremendous measures of data from all over.

Titles should be perfect to stand out.

Any other way, the content will likely never be seen.

There is a wide range of ways to deal with taking while fostering a cunning and appealing title that will catch the reader’s eye.

All headlines must:

Relate directly back to the content they represent.

Be elegantly written.

Not be excessively lengthy.

A fruitful way of making good headlines utilizing equations and headline-generating tools other inventive ways of guaranteeing readers are enticed by the content implied for them.

5. Consider Visual Content

Rich media will constantly assist a blog with posting in terms of click-through rate and the overall probability that somebody would be more enticed to click on it and learn more.

This also helps if headline writing isn’t your specialty; a decent visual ordinarily draws in readers, and it’s more straightforward for the eyes to understand and hold visuals than written words.

Understand what turns out best for your content and your Audience.

The next stages After The Blog Post Is Ready:

Presently is the point at which the genuine work starts! Coming up next are steps you should take to change your thought into an effective piece of content!

  1. write it!

2. Upgrade everything.

3. Copyedit it, then copyedit it once more.

4. Then, have another person copyedit it for you.

5. publish it.

6. Ensure the post has Visible offer buttons for social media and legitimate rich media previews.

7. QA the live blog post yourself.

8. Have a partner QA the blog post.



sheza chattha

I’m teacher, content writer , fashion blogger and YouTuber.